Archive for August, 2007

13 Tips For Better Sales Letters »

Direct:
“One of the most important factors in the success of your direct mail package is your sales letter. In many cases, particularly with small businesses, the sales letter may be the entire package.
But given the right list and the right offer, a skillfully crafted sales letter can be all you need to turn a great […]

19 Tips to Increase the Website Conversion Rate »

Increasing your website’s conversion rate should be your top priority. Reason being that every visitor who comes to your site has been paid for by your marketing ad dollar. So what can you do today to increase your website conversion rate?
I have 19 tips.

1. Be Relevant = when people land on your website they are […]