BizMord Online Marketing Blog

Today I received a story about ads being used on conveyor belts in all major supermarkets. Clever idea?
I am sure some will agree and some will disagree. That’s the beauty of it. Hey why don’t we put ads everywhere a human eye might look? How about having an “Advertising cloud ad in the sky” displayed […]

Choosing an SEO provider is not an easy task. When my company needed one, I spoke to over 30 SEO companies. Some were big (over 40 employees) and some were small (2-3 employees).
I found it a bit frustrating when each one tries to tell you that they are legitimate and use only “white hat” techniques […]

It’s Friday and I’ll allow myself to post something like this…
Ok … I am a fan of Seth Godin and I do read his marketing books. Interesting guy to listen to. But what happens when we mix marketing with politics, religion, race, etc?
It can get you into hot waters.
When Seth was interviewed by Guy Kawasaki […]

As marketers and SEO people, we do a lot of this …. link:http://www.competitorname….. and thus we see who links to them, BUT when was the last time you simply “Googled” your competitors?
Do you think that Google does not consider a number of websites talking about a company and not necessarily linking to it? […]

“Look at what the competitors are doing, do these things better and you’ll win the #1 spot”
That’s the strategy that many companies have when they start competing. They get a list of 20 competitors, draw a marketing comparison chart and work on every point to be better at it. Heck, why not even place this […]

Unfortunately I couldn’t be at this SES San Jose but I’ll be at the one in NYC. Thanks to few great sources I am able to kind of recap what is going on there. Below are few links where you can read the blogging going on out of the SES San Jose 2006.
Seroundtable.com
http://www.emarketingperformance.com/
http://www.toprankblog.com/category/seo-sem-conferences/ses/
 Start printing.

I just watched an interesting video on Google by Seth Godin on the subject of marketing. I liked it as thus I just gave it 5 stars. By doing so, Google now sees my preference and what I enjoy watching (the more I rate the more accurate they can be) … so why not give […]

I found this Seth Godin Google video you might really enjoy watching. It’s not old … Feb 2006 and he talks a lot about marketing, google and permission marketing.
http://video.google.com/videoplay?docid=-6909078385965257294&q=marketing

Tell me … why do creative people who come up with ideas for commercials think that their main objective is to make the audience laugh? Tell me if I am wrong, but isn’t the main objective of an ad / commercial is to either sell a product or increase brand awareness?
Yea, I know … if […]

Ok … even though I am not a programming guru, I think your developer can do this little trick.
What you need to do is identify the IP address of your competitors coming to your site and checking your last cache, pages, whois and other info. Once you got their IP address, you can now redirect […]