BizMord Online Marketing Blog

Ok .. the forums, message boards and blogs have been going crazy with the news of Danny Sullivan leaving Search Engine Strategies conference that he usually runs and the Search Engine Watch site that he founded.
I first read about it on Tuesday early morning from some affiliate blog, before all the others picked up on […]

Even though a few well-known SEO companies get paid a nice fee of $10K+/month making on average about $120,000/+annually per client, most SEO companies and consultants are undervalued. So why is it that businesses are willing to pay Google PPC over $40K/mo but when it comes to SEO they run from $5,000/mo quote? Why are […]

It’s amazing to see most Google AdWords advertisers not testing and improving their ads every month. I think the reason is … for many it’s too complicated, they have to keep track of its performance, the CTR (click through rate) changes, the conversion each ad brings and so on. So … what are some elements […]

Ok War in Iraq … time for “free topic”. Many will agree with this post, many will disagree, many will post positive comments and many will hate me. What a world we live in.
Is it justified? I’ll get to the real answer in a bit but first…
How does someone decide that a war is not […]

Shimon Sandler wrote a post about CTR metric and how it can be used as an analytic metric. As I was commenting on his blog I decided to share it with you here as well.
My take on the CTR is … every industry is different. For some 2% is excellent and for some 2% is […]

Think about it. What do you do when a company sales pitch starts with……… “We are the leaders in our market, we have big accounts, we service Fortune 500 clients, we are the best, our customer support is the best…”
I usually stop a sales person and say “I do not care about other companies nor […]

Aaron Wall wrote a very good article about domains and the trust factor that goes into them. It’s amazing how people around me buy domains just because they “think” it will rank well. Instead what they should be doing is checking the domain for positive and negative history.
Here is what I mean.
Before you buy a […]

So what the heck does a Museum has to do with SEO (search engine optimization) of your company website? Everything!
Here is what I mean.
If you’ve ever been to a museum you would notice that each section of the place is separated by a theme, time frame or any other differentiating factor. You have your 18th […]

I recently wrote an article about advertisers going overboard with ads when an article about ads being used on the supermarket conveyor belts was sent to me. In my opinion 1 year after that would be implemented, consumers wouldn’t even notice these ads.
On the other hand … last Friday I read this article about Textbook […]

Well, it’s Friday again and as you know I use this day to kind of get away from marketing and post something funny or controversial.
If you’re a person who enjoys humor you MUST see this video with George W. Bush. Make sure you have sound and relax for about 18 minutes.
Good weekend.