Entrepreneur; Virtual trade shows, expos and conventions are coming into their own. While event producers all insist that virtual shows won’t replace real-world shows, there are some decided advantages to attending, hosting or exhibiting at online events. Entrepreneurs save on the costs of travel, booth materials and employees’ lost productivity.
Category: Trade Shows
Ok, this is not a NEW idea that Incisive media implemented but it’s something to know whenever you want people to take big steps (like paying $1,700 for a seminar). People hate big barriers such as high price, long term contracts, commitments (applies to us guys 😉 ), etc. So what do you to lower […]
As I attend multiple search marketing related conferences and trade shows (SES, PubCon, etc.) every year, I always take a closer look at the speakers and how they present the information. One might put you to sleep while another gets you going as if you just drank 3 cans of Red Bull (peace of garbage […]
Well, I am off to the PubCon show in Vegas from November 14 to 17. This sounds like it’s going to be a great show. I am interested in hearing from familiar faces like Rand Fishkin, Aaron Wall, Lee Odden, Dana Todd, Matt Cutts, Danny Sullivan, Andy Beal, Christine Churchill, etc. The session grid for […]
Every time I attend a trade show I see the same thing, over and over, and over again. …….. Cute Slogans that don’t mean a thing or 15 bullet lists of what the company does. I attended the Search Engines Strategies show in NYC few months ago and can say that it was pretty good. […]