BizMord Online Marketing Blog

So what the heck does a Museum has to do with SEO (search engine optimization) of your company website? Everything!
Here is what I mean.
If you’ve ever been to a museum you would notice that each section of the place is separated by a theme, time frame or any other differentiating factor. You have your 18th […]

Choosing an SEO provider is not an easy task. When my company needed one, I spoke to over 30 SEO companies. Some were big (over 40 employees) and some were small (2-3 employees).
I found it a bit frustrating when each one tries to tell you that they are legitimate and use only “white hat” techniques […]

As marketers and SEO people, we do a lot of this …. link:http://www.competitorname….. and thus we see who links to them, BUT when was the last time you simply “Googled” your competitors?
Do you think that Google does not consider a number of websites talking about a company and not necessarily linking to it? […]

I found this Seth Godin Google video you might really enjoy watching. It’s not old … Feb 2006 and he talks a lot about marketing, google and permission marketing.
http://video.google.com/videoplay?docid=-6909078385965257294&q=marketing

You know that meta tags do not play a big role in the SEO effort to rank a website higher, but don’t discount them just yet.
When you create a PPC campaign do you spend time thinking about your ad? You do? So why don’t you spend time creating a good marketing message in your meta […]

Aaron Wall just introduced a new FireFox extension that you need to see if you have anything to do with SEO.
http://tools.seobook.com/firefox/seo-for-firefox.html
What this tool does is it gives you all the important data about a site when you search Google. Plus you can easily customize the settings to show you data that interests you.

What am I talking about?
Hopefully you know that tracking the conversion rate of your website is a good idea, but what about your sales operators who pick up the phone and actually speak to a live person?
I am amazed how this aspect is overlooked by business owners. I mean, you sit there and work on […]

Many people think that having keywords in your website’s URL address can be beneficial to Google rankings. It is “somewhat” true but not in a direct way. Here is what I mean.
Google does not look at your URL and tell it’s self … “wow, they got the URL, so let’s rank them high”. So you […]

Popular discussion in the circle of webmasters and marketers is the duplicate content penalty from Google. It all started when SEOs wanted to fool google with repetitive, keyword rich content to rank higher on the Google search engine.
Whether duplicate content penalty exists or not there are a few things to consider.

Google does not want to […]

Many companies started their affiliate programs mainly for the reason to get relevant clean links to help in their SEO (search engine optimization) efforts. Did it work for them? For some I am sure it did, but when you try to catch two rabbits at the same time, you might just loose both of them.
Here is what […]