By Igor Mordkovich on Aug 22, 2007 in Employees & Workforce, Salesmanship, Business Wisdom, General | 1 Comment
AdvertisingAge;
Sharp Companies Will Do More Than Dangle End-of-Year Carrots in Effort to Retain Employees.
Salary increases aren’t the only reason why someone stays in or leaves a job. Still, bonuses are much-anticipated additions to regular compensation. In a candidate-driven market, companies that think big, think differently and listen to what their employees […]
By Igor Mordkovich on Jan 29, 2007 in Salesmanship, Customer Service, General | 3 Comments
Would you like to know how “healthy” a company is? Do you want to do a quick test of how good your customer support / sales people are?
All you need to do is ask them a simple question that many of your prospects ask.
“How are you different from the competition?”
What … can’t hear a clear […]
By Igor Mordkovich on Jan 18, 2007 in Salesmanship, Marketing Strategy, General | 0 Comments
Exclusive, VIP, limited availability … what do these things have in common? A “special” tag. Why do people want something that no one else has? There are many reasons and one of them is that it makes people feel special as well as once again, a part of community if what they belong to is limited access […]
By Igor Mordkovich on Sep 25, 2006 in Salesmanship, General | 0 Comments
We hear it all the time … “looking for AGGRESSIVE sales people”, but is that what works now? Will it work tomorrow? What approach should a sales person take in order to sell more than others? Should he/she be passive or active? What kind of a persona will win the sale?
I can say that it […]
