When Marketing and Politics Don’t Mix. Seth Godin out of line.
By Igor Mordkovich on Aug 11, 2006 in Casual Friday Posts, Business Wisdom, General
It’s Friday and I’ll allow myself to post something like this…
Ok … I am a fan of Seth Godin and I do read his marketing books. Interesting guy to listen to. But what happens when we mix marketing with politics, religion, race, etc?
It can get you into hot waters.
When Seth was interviewed by Guy Kawasaki he made a bold comment saying that …
“Ann Coulter, who, in my opinion, is a dangerous idiot, has a huge willingness to be criticized and a complete inability to listen to the criticism.”
Now … I do follow news and I am somewhat interested in politics, but when you are an authority in a certain field and you do have people listening closely to you and learn from you, should you be saying things like that? Can we learn from this mistake and not mix marketing with politics?
I am not an Ann Coulter fanatic, but I know one thing, she is definitely not an idiot.
P.S. Have you noticed that a conversation takes a dive mostly when you get into politics, religion or sex?
I agree… Seth shouldn’t be making those types of statements in public. I know there aren’t too many Coulter supporters at the moment, but he could have really pissed off fans of his that do appreciate her “dangerous idiot(ism)”.
Seth is brilliant, but he was unfortunately acting like a “dangerous idiot” himself with this one.
bizMAVERICK - Brad Williamson
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bizMAVERICK - Brad Williamson | Aug 11, 2006 | Reply
Thanks for reading!
Who said politics and religion AREN’T marketing?
And, as I said, my position on Ann is merely my opinion. She happens to be a great marketer, but she’s still an idiot.
seth godin | Aug 11, 2006 | Reply
He should at least try to be subtle about it. Besides, its just no fun calling someone names (and playing right into Ann Coulter’s hands… you’ll know what I mean if you read Slander), but it’s far more entertaining to work in jabs on the sly.
Stoney deGeyter | Aug 14, 2006 | Reply
Seth, you’re a great marketer and I appreciate you commenting here, but I now know why you do not allow comments on your blog.
Igor Mordkovich | Aug 14, 2006 | Reply